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The Hidden Cost of Missed Calls in Hotels and Restaurants

Missed calls don’t appear on profit-and-loss statements — but their impact is real.

Each unanswered call represents:

  • A potential booking
  • A table reservation
  • An upsell opportunity
  • A guest choosing a competitor

Why These Losses Go Unnoticed

Hotels track:

  • Occupancy
  • ADR
  • RevPAR

But they rarely track missed intent.

When a call goes unanswered, there’s no visible metric — only silent loss.

Restaurants Face the Same Problem

During peak dining hours:

  • Staff can’t answer phones
  • Reservations are missed
  • Walk-ins crowd the host stand

AI reception ensures calls don’t compete with in-person service.

The Compounding Effect

One missed call doesn’t hurt much.

Hundreds over months do.

They reduce:

  • Direct bookings
  • Guest loyalty
  • Operational efficiency

Preventing Revenue Leakage

AI frontdesks convert missed intent into captured opportunities — automatically.

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